RoboFixIt Posted October 13, 2022 Share Posted October 13, 2022 Looks like somethings are getting rushed and overlooked in the marketing department at King Song? I hope they're ok? New staff or CEO? Kinda getting worried here! idk what to think? Â 1 Quote Link to comment Share on other sites More sharing options...
atdlzpae Posted October 13, 2022 Share Posted October 13, 2022 (edited) Yeah, old logo was better. Just like Gotway > Begode. I can only suspect that Chinese don't care much about advertising on the European market, every unicyclist knows about them anyway. Their sales won't suffer. Bet that Lorem Ipsum will stay on their website for a looong time. IMO the title of the worst rebranding goes to Tropicana where people couldn't even find it on the shelves and sales plummeted. Edited October 13, 2022 by atdlzpae Quote Link to comment Share on other sites More sharing options...
sunstrong Posted October 13, 2022 Share Posted October 13, 2022 12 hours ago, atdlzpae said: I can only suspect that Chinese don't care much about advertising on the European market On the contrary. I'm Chinese and I'm seeing these companies shift to almost exclusively target the English speaking market in terms of marketing, for the past few years. On the other hand the Chinese community seems more so marketed through word of mouth... Quote Link to comment Share on other sites More sharing options...
organicparadox Posted October 13, 2022 Share Posted October 13, 2022 finding a competent web designer and implementer with brand continuity is hard in any language. well every language except lorem ipsum, lol 1 1 1 Quote Link to comment Share on other sites More sharing options...
atdlzpae Posted October 16, 2022 Share Posted October 16, 2022 (edited) On 10/13/2022 at 4:37 PM, sunstrong said: On the contrary. I'm Chinese and I'm seeing these companies shift to almost exclusively target the English speaking market in terms of marketing, for the past few years. On the other hand the Chinese community seems more so marketed through word of mouth... It's not what I meant, I worded it badly. I meant that the "KingSong" or "Begode" website isn't really used to market these products. At least not directly. Usually nowadays it's YouTubers or resellers who market EUC's. That's why the website or logo isn't that important, it's not like you can find a company with a better website anywhere. The market is basically split between three Chinese companies and every EUC'er already knows about all of them. Edited October 16, 2022 by atdlzpae 1 Quote Link to comment Share on other sites More sharing options...
RoboFixIt Posted October 18, 2022 Author Share Posted October 18, 2022 Update: The video I posted here is now set to "Unlisted" but anyone with the link can still see it from this thread. I decided I don't really want make fun of KS openly on my YT channel since I ride there wheels everyday and post videos of the s22 a lot of my Instagram lol I was really starting to think KS had been taken over or something... I hope they fix all the bugs and iron out all the kinks soon! Quote Link to comment Share on other sites More sharing options...
atdlzpae Posted October 19, 2022 Share Posted October 19, 2022 (edited) 15 hours ago, ElectronxCycles said: I decided I don't really want make fun of KS openly on my YT channel since I ride there wheels everyday Why? That's backwards reasoning. ALWAYS complain about stupid decisions of companies. Be it a design decision or a logo. I love my MSX, but I won't stop complaining that Begode is a shit, way more inferior name than Gotway. Edited October 19, 2022 by atdlzpae Quote Link to comment Share on other sites More sharing options...
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